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Personalized Marketing: What It Is, Why It Works, & 6 Ways to Do It Well

Get everything you need to get more leads from personalized marketing now.

Rob Glover | March 10, 2025 | Marketing Ideas
HomeBlog

19 Conversion Rate Optimization Statistics for 2025

This list of conversion rate optimization statistics will help you get more sales this year.

The 10 Best AI Copywriting Tools (Free & Paid)

Discover the best AI copywriting tools plus some tips to get the most out of them.

The Complete Guide to Social Media Image Sizes in 2025 [Free Templates]

Find all the social media image sizes you need to succeed in 2025. Plus, get image sizing tips, tools, and free templates.

Susie Marino
February 6, 2024
Social Media

How to Use the Google Ads Library to Spy on Competitors

Become a super spy and get sleuthing to improve your ads using the Google Ads library (AKA the Google Ads Transparency Center).

Jyll Saskin-Gales
February 5, 2024
Google Ads

How to Write an Introduction Email (+Templates & Examples)

For when you need a more professional greeting than "What's up?"

What Is Google Consent Mode? (+How to Implement It)

Enhanced tracking without sacrificing user privacy? Say less.

6 Ways to Increase Lead Quality (+What to Avoid)

Understand what to implement (and what to look out for) when it comes to increasing your business's lead quality.

180+ Strategy-Changing Digital Marketing Statistics for 2025

Make smarter marketing decisions with these stats for SEO, PPC, social, email, websites, and more.

8 Important B2B Marketing Trends for 2024

Keep ahead of the curve with these B2B marketing trends and tips for 2024

Is DuckDuckGo Legit? 5 Facts That Prove It Is

DuckDuckGo might be DuckDuckComing for Google's market share. Here's what you need to know.

What Is Lead Scoring? + How to Get Started

Learn how to increase your conversion rate with a smart lead scoring model.

9 Video Marketing Trends to Watch in 2024

Plus, get ideas and examples for how you can apply these trends to your business's video marketing strategy.

Best Times to Post on Social Media in 2025 [For Every Platform]

Learn when to post on several social media platforms for the best engagement.

Rob Glover
January 17, 2024
Social Media

12 Biggest SEO Trends to Watch in 2024

What SEO trends can you expect this year? One expert breaks down everything you need to know.

Manick Bhan
January 16, 2024
SEO

50 February Blog, Video, & Other Content Ideas (+Tips)

Give your readers and customers a little extra love with these February blog post ideas.

Rob Glover
January 12, 2024
Content Marketing

The 7 BIGGEST Digital Marketing Trends for 2024

We asked the experts to share the biggest digital marketing trends and predictions you need to know.

How to Use Conversion Value Rules in Google Ads

Understand how conversion value rules work in Google Ads and get the steps to set them up for your campaigns.

Michelle Morgan
January 9, 2024
Google Ads

7 AI Marketing Trends for 2024 & What They Mean for You

There are no signs that AI will slow down in 2024. Find out what to expect when it comes to using AI for your marketing this year.

9 Must-Know Facebook Advertising Trends & Tips for 2024

Find out the latest and greatest Facebook ads trends for this year. Plus, put these trends to work with a complete list of Facebook ads tips.

7 Content Marketing Trends You Need to Know in 2024 (+Tips to Prepare)

Prepare to have your best year ever with these content marketing trends and tips.

The 5 Biggest Google Ads Trends for 2024 (+6 Predictions)

What's going to be big in Google Ads this year? One PPC expert shares his biggest predictions...

Brett McHale
January 2, 2024
Google Ads

135 [NOT Overused!] New Year’s Instagram Captions & Templates

A list of creative, authentic New Year's Instagram captions that does NOT include "New Year, New You." Promise.

How to Do a Full Backlink Audit In 30 Minutes (or Less!)

Get tips and tools to do a backlink audit for your website fast--complete with step-by-step instructions and why backlink audits are important.

Kristen McCormick
December 27, 2023
SEO

7 Steps to Grow Your Digital Marketing Agency Through Verticalization

Verticalization is one of the most effective ways to grow your digital marketing agency. Learn everything you need to know about it here.

13-Step Guide to Building a Brand Community (+Real-World Examples)

Build a strong brand community to boost loyalty, fortify brand values, and create a culture of innovation with your best customers.

6 Best Landing Page Builders (+Checklist to Find the Right Fit)

This expert shares his top picks for building effective landing pages plus tips that will help you drive more conversions fast.

Andrew C
December 18, 2023
Landing Pages