Kristen McCormick
Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. She was previously the Senior Managing Editor at WordStream. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle.
28 Advertising Techniques to Influence Customers & Win Business
Find the right advertising technique to create more engaging marketing messages and better connect with your audience.
50+ Creative February Marketing Ideas (Beyond Valentine’s Day!)
There's a National Public Sleeping Day in February. Who knew?
The 11 Best SMART Goal Examples for Business
The SMART framework helps you set better goals, and these examples will make it easy to do.
40 Valentine’s Day Messages for Your Clients (with Email Templates!)
Because accidentally saying "love you bye" doesn't count.
How to Create a Content Plan for the Whole Year (+Free Template!)
Set your business's content strategy up for success, plus get a free content planning template.
50+ Creative Happy New Year Wishes & Images for 2025
Discover a world of better ways to say "happy," "healthy," and all that jazz.
19 Heartfelt Holiday Emails to Send to Your Customers (Examples & Templates!)
Want to send an authentic holiday greeting this year your customers will actually read? This is your cheat sheet!
62 Perfectly-Worded Holiday Greetings for Clients, Comrades & Coworkers
Send heartfelt (and cheese-free) holiday greetings in your cards, emails, social posts, and more!
18 Great Positioning Statement Examples + How to Write One (with Templates)
Learn how to write a positioning statement that sets your business ahead of the rest.