Brad Smith

Brad Smith

Brad Smith is the founder of Codeless, long-form content creators for SaaS companies. Their work has been featured in The New York Times, Business Insider, TheNextWeb, Shopify, Moz, Unbounce, HubSpot, Search Engine Journal, and more.

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45 Ecommerce Statistics You Need to Know

Your ecommerce business doesn’t exist in a vacuum—you need to know the broader context in order to make the best decisions for your business. That's why we've gathered 45 ecommerce statistics you need to know, including cart abandonment rates, ecommerce return policies, Instagram ecommerce statistics, and more!

5 Facebook Lead Ad Examples to Learn From and Copy

Facebook lead ads provide the best opportunity to increase conversions by shrinking a drawn-out process down into just a few clicks. Here we share five successful examples of Facebook lead ads, including event promotions, carousel drip campaigns, and more.

3 Tips for Better, Faster YouTube Keyword Research

To make sure your YouTube ads get in front of your audience, though, you need video SEO and keyword research on your side. Here, we explain how you can make your YouTube keyword research better, faster, and more effective.

How Google Shopping Reviews Impact Your Ads (and How to Get More of Them)

With Google Shopping ads, you can promote your best products with your overall rating in plain sight. You just have to set up your ads, get reviews, and make sure they’re all as good as possible. We'll show you how.

5 Ways to Increase Your Mobile Conversion Rate

Mobile traffic surpassed desktop traffic in 2016, and it's only been increasing since. To stay competitive, today’s PPC marketers need to optimize for mobile users and improve the conversion experience on smaller devices. Here are five tips to maximize conversions on your mobile-targeted search ads starting today.

5 Design Principles to Master for Better Display Ads

Knowing key design principles is essential when creating effective display ads during the era of ad blockers and banner fatigue. Learn how concepts like structure and color and typography choices can help you design better display ad creative.

34 Advertising Statistics to Know in 2024

Few industries change as frequently as digital marketing and online advertising. Staying up-to-date with trends is essential for success. Read these 31 key advertising statistics to know this year!

12 Places to Find Royalty-Free Background Music for Marketing Videos

Hassle-free ways to find royalty-free music? Yes please!

Podcast Advertising 101: 4 Tips to Get You Started

Americans love podcasts. How do you reach those large and highly engaged audiences? With podcast ads! Learn everything you need to get started with podcast advertising, including terminology, tips on choosing a podcast and average podcast ad rates.