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Enhanced CPC in Google Ads Is Going Away: Now What?

Get everything you need to know about the recently announced deprecation of enhanced cost per click bidding, including other strategies to try as well as how to adapt and prepare your account.

Michelle Morgan | November 12, 2024 | Google Ads
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90+ Halloween Greetings & Sayings for All Your Marketing Needs

Because there's nothing scarier than staring at a blank screen 😱.

How Much Do LinkedIn Ads Cost? (+How to Control Your Spend)

Find out how much LinkedIn ads cost, and get insights on how to control your LinkedIn ads costs using the right budget and bidding mix.

Michelle Morgan
September 24, 2024 | Social Media

8 Brilliant Examples of Content Repurposing Done Right

Learn how eight experienced marketers repurpose content for more views, visits, and conversions.

Rob Glover
September 23, 2024 | Content Marketing

78 Spellbinding Halloween Instagram Captions for Any Business

All treats, no tricks with this long list of Halloween Instagram captions.

Susie Marino
September 19, 2024 | Seasonal Marketing

70+ Free & Creative October Marketing Ideas (+Examples!)

Get creative and meaningful ways to connect with your customers and stand out from competitors.

13 Best AI Photo Generators for All Your Marketing Needs

AI photo generators help non-designers create interesting images. Get 13 tools to try for yourself.

How Much Should You Spend in Google Ads? Complete Guide to PPC Costs

Find out how much you should be spending on Google Ads with tips to stretch your budget even further.

Susie Marino
September 16, 2024 | Google Ads

46 Spooktacular October Content Ideas (+Examples)

Get a full month's worth of spooktacular content ideas for October.

Rob Glover
September 12, 2024 | Seasonal Marketing

Bandwagon Advertising: 7 Magical Ways to Win Over Customers

Copy the bandwagon advertising playbooks of seven successful brands.

How Much Do Facebook Ads Cost? (+9 Ways to Stretch Your Budget)

Find out average Facebook ads costs, what makes them worth the price, and how to stretch your budget!

Kristen McCormick
September 10, 2024 | Facebook Ads

Google Ad Grants: How to Maximize Google Ads for Nonprofits

Here's how to navigate the Google Ad Grants process and make the most of Google Ads for your nonprofit.

Alessandro Colarossi
September 9, 2024 | Google Ads

Copywriting 101: The Complete Guide to Writing Amazing Marketing Copy

Copywriting is a fundamental element of marketing. Here's what you need to know to do it well.

Céillie Clark-Keane
September 5, 2024 | Copywriting

The Complete Guide to LinkedIn Ads Bidding Strategies

Find out all the LinkedIn ads bidding strategies that are available for your business to use and when you should use which.

Michelle Morgan
September 4, 2024 | Social Media

7 Easy Ways to Lower Cost Per Lead Fast

Want to lower your cost per lead? Try these seven actionable tips.

Amanda Rodhe
September 4, 2024 | Reporting & Analysis

5 Powerful Google Ads Reports to Track Results

We're narrowing in on five of the most important Google Ads reports to help you track and monitor campaign performance.

Alessandro Colarossi
September 3, 2024 | Google Ads

The Pros & Cons of Meta Advantage+

Is Meta Advantage+ right for your Facebook ad campaigns? This expert weighs the pros and cons.

Brett McHale
August 29, 2024 | Facebook Ads

Google Ads for Startups: The Complete Guide

Google Ads can help you get your startup off the ground fast. Here's how.

6 Quick Ways to Increase Website Speed

A slow-loading website can harm your site performance and your business. Use these tips to speed it up!

58 Free & Creative September Marketing Ideas for Any Business

Meaningful ways to connect with your customers through content, events, promos, and more this September.

7 Outdated SEO Tactics to Stop Doing NOW

Avoid these outdated SEO tactics to keep your website on Google's good side.

Gordon Donnelly
August 21, 2024 | SEO

How to Write Instagram Ad Copy that Instantly Converts (+Examples)

Get tips to write Instagram ad copy that drives conversions.

Céillie Clark-Keane
August 20, 2024 | Instagram

7 Best Facebook Ads Tactics from Demand Generation Pros

Six experts share their best tips for getting higher returns from Facebook ads.

Rob Glover
August 19, 2024 | Facebook Ads

96 Sizzling September Content Ideas (& Examples)

Make the most of your September marketing with these creative content ideas.

Rob Glover
August 16, 2024 | Seasonal Marketing

Understanding the Facebook Ads Learning Phase + How to Make It Quick & Painless

Understand what the Facebook learning phase is and what you can do to avoid it in this complete walkthrough.

Michelle Morgan
August 15, 2024 | Facebook Ads

How to Do a Social Media Audit in 6 Steps (with Template)

Use this six-step social media audit and template to make data-driven decisions for your social media marketing.

Kristen McCormick
August 13, 2024 | Social Media

What the Google Antitrust Ruling Means for Advertisers & Small Businesses

A recent federal court ruling could upend how Google operates. What will it mean for small businesses?